How do price comparison sites make a profit?
When you are planning a major purchase on the High Street you may trudge through a few stores to compare prices. If though you have access to the internet you could see what is being charged for the same item by scores of different retailers by going to a price comparison website. GUS - the group that owns Argos and Homebase - clearly believes these websites are the thing of the future. GUS has just spent £270 million buying PriceGrabber.com an internet price comparison company based in America. Jim Hodgkins, speaks for GUS. He is Managing Director of Experian Interactive part of the GUS group. Andrew Craig knows all about these price comparison websites - He's Editor of Web User Magazine.
Saturday, October 13, 2007
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